The Connell Group was started in 2000 by Sean Connell in order to bring more cognitive empathy to market research. We have always believed that in order to understand people’s decision-making processes about products and brands, you must understand people as people. And it takes real people to do that.
Meet our team of strangely seriously curious people
We are a team of people with the breadth of expertise, passions, and random curiosities to uncover the insights and create the strategy to help shape your brand’s future.